Title: Sh*t Happens, Is Your Organization Ready?
Summary: How does your multinational organization prepare for rapid unexpected change? How do you leverage internal stakeholders and developed technology to build a holistic understanding of trending issues and unfamiliar political ecosystems? Now, more than ever before, it is important to build a cross-department issues management strategy into your organization. Be ready to identify and engage external stakeholders to come to your defense and anticipate and identify potential risks and issues that may damage your brand reputation. This s they share their experiences and provide invaluable insight.
Location: Discover Neighborhood
Title: Leveraging Media Madness
Summary: The ACLU, IRC, Planned Parenthood, Brady Foundation and even the NRA have all had bumper years for donations and member growth thanks to inflammatory headlines and their ability to spin them into revenue growing engines for their advocacy.
Location: Engage Neighborhood